AI Insights · Timothy · July 2023
Top 5 Communication Apps on Android in Kenya - Q2 2023
In Q2 2023, the top communication apps in Kenya showcased notable trends in downloads and active users, reflecting the dynamic nature of the market.
In the second quarter of 2023, the performance of the top communication apps on the Android platform in Kenya reflected diverse trends in weekly downloads and active users. Here’s a detailed look at how these apps fared.
WhatsApp Messenger experienced significant fluctuations in weekly downloads, peaking at around 211K in mid-April before dropping to a low of approximately 37K in mid-June. Despite this volatility, the app maintained a robust weekly active user base, growing from 11.3M at the end of March to 11.7M by the end of June.
WhatsApp Business saw a relatively stable trend in weekly downloads, with a notable peak of 80.6K in late May. The app’s weekly active users increased steadily throughout the quarter, starting at about 624K in late March and reaching 685K by the end of June.
Opera Mini: Fast Web Browser exhibited notable growth in weekly downloads, spiking at 95.2K in mid-April. The app also saw an upward trend in weekly active users, rising from roughly 704K at the end of March to 820K by the end of June.
Snapchat showed a steady increase in weekly revenue, hitting $91 in the last week of June. Weekly downloads fluctuated, peaking at 56.5K in late April before dropping to about 16.2K in mid-June. The app’s weekly active users grew from 1.4M at the end of March to 1.6M by the end of June.
Telegram maintained a steady revenue stream, peaking at $163 in mid-June. Weekly downloads varied, peaking at 43.3K in late April. Weekly active users showed a fluctuating trend, starting at 1.86M in late March and ending at 1.88M by late June.
These insights are based on data from Sensor Tower. For a more comprehensive analysis, visit Sensor Tower’s platform.